Tuesday, June 23, 2009

Supersavers from Nokia


At the Growing Together 2008 conference held in Johannesburg, South Africa, Nokia revealed four new products for emerging markets. The devices are expected to be in the price range from EUR 50 to EUR 90, before applicable taxes or subsidies.

The Nokia 5000 offers a 1.3 megapixel camera, a large QVGA display and is Nokia's first megapixel cameraphone at this price point. It also features music and email capabilities, FM radio with recording functionality, MP3 ringtones and more. The 5000 also supports Nokia Xpress Audio Messaging, Bluetooth and GPRS connectivity. The Nokia 5000 is expected to begin shipping in the second quarter of 2008 with an estimated retail price of EUR 90, before subsidies and taxes.

"People in emerging markets like Africa are increasingly demanding more from their mobile phone - their expectations and demands in terms of functionality and design are similar to people in any other part of the world - they simply have less income at their disposal," says Alex Lambeek, Vice President, Entry, who oversees Nokia's efforts in emerging markets. "From the introduction of Nokia's most affordable megapixel camera phone, to a localized email solution in South Africa, we believe today's announcements demonstrate Nokia's firm commitment to bringing products and services that serve the varied needs and tastes of people in emerging markets."

Nokia's first slide device for entry markets, the Nokia 2680 slide, is a slim camera phone that offers a balance of ease of use and entertainment functionality, including an FM radio with recording capability and MP3 ringtones, and core mobile phone features such as an expanded phone book.

It features an integrated digital camera and is expected to begin shipping in the third quarter of 2008 with estimated retail price of EUR 75 before subsidies and taxes.

The Nokia 7070 Prism offers personalized content, including themes and wallpapers, and MP3-grade ringtones. It features a voice recorder and integrated hands-free speaker and is expected to begin shipping in the third quarter of 2008 with estimated retail price of EUR 50 before subsidies and taxes.

The Nokia 1680 Classic offers essential mobile phone functionality with the added benefits of a basic digital camera. The phone with VGA camera and video recording features one-touch access for photos and videos. It also offers phone sharing functionality and easy access to email. The Nokia 1680 classic is expected to begin shipping in the second quarter of 2008 with an estimated retail price of EUR 50 before subsidies and taxes.

1 comment: